The three wine families of Veszprém Archdiocese Winery have been given a design remake – figures from the ceiling paintings in the grand chamber of the Archbishop’s Palace, Veszprém, are now included on the labels. Wines from the Vesprim Infula, Mandorla and 1277 ranges can be enjoyed by all from mid-May.

1277 – this is the name of the premium wine family of the Veszprém Archbishop's Winery from now on. The year is an important milestone: the archdiocese (and its legal predecessor, the Bishopric of Veszprém) has been engaged in grape growing and winemaking since 1277, that is, almost 750 years. This year, their wines have received a new name and labels, and will be sold on store shelves in three wine families.

The winery's white, rosé and red base wines have been named Vesprim Infula. The new name refers to the archdiocese, as the word infula means bishop's hat. The labels of the wines feature striking puttos from the paintings of the ceremonial hall of the Archbishop's Palace in Veszprém, with a playful, modern graphic solution.

The mid-range wine family was named Mandorla – this term refers to the almond-shaped halo surrounding the entire figure. This category includes varietal wines, such as Italian Riesling, Rhine Riesling or Savignon Blanc. The inspiration for the packaging of Mandorla wines was also the ceiling painting of the Archbishop's Palace, and the figures depicted on it were included on the new labels.

The premium wine family includes the finest batches of the winery’s main varieties, such as Rhine Riesling, Sauvignon Blanc and Red Cuvée. “The name – 1277 – expresses our pride and respect for the past and traditions,” said Antal Benesch, chief winemaker of the Veszprém Érseki Winery.

The three wine families differ in taste and design. “The packaging and taste of our basic wines are characterized by lightness, while the premium category is characterized by a fuller taste, and its label is characterized by clarity and elegance,” emphasized the head winemaker.

Antal Benesch has been running the Veszprém Érseki Winery for two years, and his wines have received several awards since then. In the spring of 2022, the 2021 Sauvignon Blanc won the best wine award at the Veszprém County Wine Competition of the National Chamber of Agriculture, and the winery's 2021 Italian Riesling was awarded a gold medal at the national wine competition. The new wines were made with similar care and professionalism, but this year's change of image and the development of new wine families are an important milestone for the winery.

"The Veszprém Archbishop's Winery has two vineyard estates on the northern shore of Lake Balaton. One is in the Káli Basin, in Mindszentkálla, and the other is in the Balatonfüred-Csopak wine region, in Felsőörs. The archdiocese intends to completely renew the two wine regions, thanks to which we will not only be able to grow grapes on a larger area, but technological developments are also expected," explained the chief winemaker.

The Érseki Winery of Veszprém worked with Salt Communications to develop and plan the design. The members of the new wine families can be purchased from mid-May at the Érseki Winery's Veszprém store (Szaléziánum Book and Gift Shop), in Felsőörs, as well as on the shelves and online at Bortársaság, and from the beginning of summer they can also be ordered from Érseki Winery's own webshop. The 2022 wines can also be tasted at the Gizella Days in Veszprém in May, as well as at various gastronomic and wine festivals - such as the Rozé, Rizling and Jazz Days or the Veszprém Gourmet Festival.